About TownFashion

The Many Faces of Fashion – Steamroller Blues

Sydney Owens | SteamRoller Blues | Owner

“We gladly support CARTI’s efforts in providing premium care to cancer patients. While we wish cancer did not even exist, unfortunately it does, and it has affected so many of our customers, family, and staff.”

Celebrating the shop + live local philosophy, many Central Arkansas boutiques share a commitment to the CARTI mission that is unwavering. As we look forward to the return of the most fashionable event of the season – Festival of Fashion 2021 – we honor businesses supporting businesses, friends supporting friends and encourage the shop local philosophy. Each shares insight + inspiration for fall fashion. Join the FUN – Festival of Trees on November 19th. Because now more than ever, community matters….

What makes your boutique special? We strive to make every customer feel as if they have had a personal shopping experience that fits their style and needs.

What has been your proudest moment during the pandemic? We have such wonderful, loyal customers that continued to shop with us – even when they had nowhere to wear their new pieces, just to make sure we were making it through such a difficult time.

How would you describe your boutique to someone who has not visited it yet? We have something for everyone!

Must-Have Accessory… one of our masks

Season Essential…a good pair of denim, always

Photography by Dero Sanford

Inviting Arkansas

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